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FTC Pricing Webinar

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The FTC Recently Sent Letters to Dealer Groups on Deceptive Pricing Practices

700Credit’s Ken Hill and KPA’s Adam Crowell have teamed up to bring you a FREE webinar on the FTC’s recent 97 auto group sweep, where warning letters were issued over “deceptive” advertising practices, including hidden fees, rebate stacking, and “phantom” inventory.

The webinar breaks down:

  • The Sweep Mechanics: Why the FTC has targeted 97 auto groups.
  • The 6 Fatal Pricing Flaws: From conditional financing to non-existent inventory.
  • Your Defense Strategy: How to ensure your advertised price matches the final deal jacket every time.

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